Alba Optics x Maats: WEEKENDER
As you may know, Maats is home to independent, unique brands within cycling and Alba Optics is one of them. Its story began with the search for an original mould as their goal was to find a frame that was designed and produced in Italy during the 80s and bring it to life using new technologies, resulting in their first model: the Delta.
Alba Optics always believed in a different type of activity, one that does not speak of performance and results but speaks of the quality of life. Their goal is not to finish first, but to get wherever you want, in any condition. And Maats fully supports this idea.
Maats and Alba Optics have been partners for years and we thought now is a perfect moment to celebrate our partnership. We proudly announce that Pier Giorgio, one of the founders, will come to the Netherlands to celebrate our partnership with a ride in both Amsterdam and Rotterdam with some drinks after!
Celebration Ride Rotterdam - ride info:
Upon return, some coffee, snacks and drinks will await you!
We'll send you a ride briefing a few days before the event.
Alba Optics x Maats: WEEKENDER
As you may know, Maats is home to independent, unique brands within cycling and Alba Optics is one of them. Its story began with the search for an original mould as their goal was to find a frame that was designed and produced in Italy during the 80s and bring it to life using new technologies, resulting in their first model: the Delta.
Alba Optics always believed in a different type of activity, one that does not speak of performance and results but speaks of the quality of life. Their goal is not to finish first, but to get wherever you want, in any condition. And Maats fully supports this idea.
Maats and Alba Optics have been partners for years and we thought now is a perfect moment to celebrate our partnership. We proudly announce that Pier Giorgio, one of the founders, will come to the Netherlands to celebrate our partnership with a ride in both Amsterdam and Rotterdam with some drinks after!
Amsterdam Weekend Kick-Off - ride info:
Upon return, some snacks & drinks awaits you!
We'll send you a ride briefing a few days before the event.
Celebrating the launch of Albion at Maats with an exclusive film night
We’re proud to welcome Albion as a new brand at Maats. This forward-thinking UK cycling brand creates technical apparel designed for real-world riding, with a strong focus on sustainability, durability, and adventure.
To celebrate the launch, we’re hosting a special film screening of Albion’s new documentary:
Fully Unsupported – a powerful film that follows three riders as they take on The Speed Project, an epic 560 km unsupported journey from Los Angeles to Las Vegas. The film offers a raw and intimate look at endurance, vulnerability, friendship, and the beauty of pushing your limits.
We’ll be joined by several Albion ambassadors, who will share personal insights into the film, their connection to the brand, and what riding means to them.
Location: Maats Amsterdam
Date: Friday, May 16
Doors open: 18:30
Film starts: 19:00
Entry: Free, RSVP required
Whether you’re a fan of long rides, adventure stories, or simply love cycling culture – join us for an inspiring evening with like-minded people.
Book a ticket – limited spots available!
The Maats Van is ready to rumble! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. One of the first cities we go to is Maastricht, and next to our local customers, we'd like to invite you to come and ride with us!
Date: Sunday August 13th
Who better to ask to create a local route than a Local Legend? Meet Fleur and David. Fleur has been part of the Maats Family from the very beginning. When she lived in Amsterdam a few years ago, she came to work in our store and was on of our first members of staff. Fleur has been living with her boyfriend David for a few years now just below Maastricht.
David is a professional rider with the French team Arkea-Samsic. He has been training in the region for years and knows this area like the back of his hand. David made a nice and challenging route for Maats.
Details
A couple of days before the event, we will send you all the info you need.
The Maats Van is ready to rumble! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. One of the first cities we go to is Nijmegen, and next to our local customers, we'd like to invite you to come and ride with us!
Who better to ask to create a local route than a Local Legend? Nathalie Simoens a.k.a. @enorm_alie is the perfect tour guide to show us Nijmegen and its surroundings. As a Nijmegen resident, she created a nice 100km local loop for us to ride. You may also knew her from writing for Racefietsblog.
Date: Saturday August 5th
A couple of days before the event, we will send you all the info you need.
The Maats Van is ready to rumble! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. One of the first cities we go to is Maastricht, and next to our local customers, we'd like to invite you to come and ride with us!
Date: Sunday September 24th
The concept is simple:
Local Legend
Our local legend in Zwolle is Thijs Kroon. He visited our store in Amsterdam a couple of times, and we have always kept in touch ever since. Maybe you've seen him at one of our events. You might also know Thijs from his RideFastBikeShop and his work as a mechanic for team BEAT. All in all, we deem him to be the perfect tour guide for the Zwolle region!
Details
A couple of days before the event, we will send you all the info you need.
In collaboration with MAAP and the Ride Beyond Crew, and in celebration of the new MAAP Atmos collection, we’re setting out to test the lungs and character – a pursuit of the sort of limits and lessons that only come when you push beyond your comfort zone.
This ride will be long, hard, and one best experienced with friends and new friends alike. The sort of Type 2 fun that usually comes with the potential of bonking* and we end up talking about with mates for years and even decades to come.
As we push ourselves to the next level, we need our gear to meet us there too. Incremental gains are the difference between betterment and stagnating. The new Atmos collection is driven by performance and versatility. The Atmos Jacket is the lightest weight all-weather jacket MAAP’s developed to date. The ultimate pieces for those in a constant pursuit of progression.
Details
We will send you all necessary info and route a few days before the event.
Thursday, April 11, 2024 - Maats Utrecht
MAAP and Maats Cycling Culture are teaming up with Privateer Program racer, Ivar Slik, to bring you an evening of riding and discussions aimed at preparing the gravel community for the Traka.
Gain insight into the world of professional gravel racing with a post-ride talk event with Ivar to aid those daring to chase alternative paths by taking on this year’s Traka 200 Gravel race. Discover how Ivar prepares his mind, body and bike for 6+ hours of racing.
We meet up at Maats Utrecht for a 50km gravel ride. After the ride we gather at Maats Utrecht for talks with Ivar Slik + Q&A.
Event Details
Date: Sunday 29-Dec-'24
Starting from AMS: gathering at 09:00, departure 09:30
Starting from UTR: gathering at 09:30, departure 10:00
Distance: +/- 60km
Finishing around 12:00 in Amsterdam, with oliebollen/bubbles
The last day of the year is your ultimate chance to work on your total YTD distance and achieve your goals. But, it's also the last opportunity to get one more adventure in before the year is over. We invite you to join us on our 2024 End of Year ride, starting from both our Amsterdam and Utrecht locations, and finishing together at Maats Amsterdam, where oliebollen and bubbles await you. We'd like to cheer with you together to all the good things 2024 has brought!
Please subscribe so we can send you the route. After successful registration, you'll receive all necessary information a few days before the event.
Maats loves to ride, sharing time together on the bike to connect, to meet new people and catch up with friends. Maats invites you to join our Amsterdam community rides!
What is our Advanced Ride?
This ride is meant for more experienced riders, who are comfortable with maintaining a faster pace.
If someone is struggling, we'll bring the pace down a little bit. If some people have to wait at a traffic sign, we all wait at the other side of the street. In Dutch there is a saying: “Samen uit, samen thuis”, which means we’ll stick together and leave no one behind, from departure till arrival.
General Rules
Respect traffic rules
What is the level? What do we expect from you?
Although we love all cyclists, Maats Rides might be unsuitable for absolute beginners. If you register for our rides, we expect you to be able to ride continuously (no breaks) for a minimum of 2+ hours on the indicated paces. Experience with group rides is a plus but not a requirement.
Routes:
The routebook for our rides consists of approx. eight fixed routes that are well planned and recon'ed from time to time. Route lengths vary from 60-80km. Routes are designed for variety, safety and an optimal riding experience with groups. Routes will not be adjusted midway unless there are construction works etc. This will always happen in consultation with the ride leader.
How to join:
By scanning or clicking the below QR-code, you will enter the Maats Amsterdam Community Ride Whatsapp group, where all weekly rides will be announced. In this group, you can indicate if you want to join a ride by responding to a poll. This poll will be posted a couple of days before the ride. After that, all further details will be shared in this group, such as a GPX file, a route link to Komoot, who are your ride leaders, etc.
Maats loves to ride, sharing time together on the bike to connect, to meet new people and catch up with friends. Maats invites you to join our Rotterdam community rides!
What is our Advanced Ride?
This ride is meant for more experienced riders, who are comfortable with maintaining a faster pace.
If someone is struggling, we'll bring the pace down a little bit. If some people have to wait at a traffic sign, we all wait at the other side of the street. In Dutch there is a saying: “Samen uit, samen thuis”, which means we’ll stick together and leave no one behind, from departure till arrival.
General Rules
Respect traffic rules
What is the level? What do we expect from you?
Although we love all cyclists, Maats Rides might be unsuitable for absolute beginners. If you register for our rides, we expect you to be able to ride continuously (no breaks) for a minimum of 2+ hours on the indicated paces. Experience with group rides is a plus but not a requirement.
Routes:
The routebook for our rides consists of approx. eight fixed routes that are well planned and recon'ed from time to time. Route lengths vary from 60-80km. Routes are designed for variety, safety and an optimal riding experience with groups. Routes will not be adjusted midway unless there are construction works etc. This will always happen in consultation with the ride leader.
How to join:
By scanning or clicking the below QR-code, you will enter the Maats Rotterdam Community Ride Whatsapp group, where all weekly rides will be announced. In this group, you can indicate if you want to join a ride by responding to a poll. This poll will be posted a couple of days before the ride. After that, all further details will be shared in this group, such as a GPX file, a route link to Komoot, who are your ride leaders, etc.
Maats loves to ride, sharing time together on the bike to connect, to meet new people and catch up with friends. Maats invites you to join our Utrecht community rides!
What is our Advanced Ride?
This ride is meant for more experienced riders, who are comfortable with maintaining a faster pace.
If someone is struggling, we'll bring the pace down a little bit. If some people have to wait at a traffic sign, we all wait at the other side of the street. In Dutch there is a saying: “Samen uit, samen thuis”, which means we’ll stick together and leave no one behind, from departure till arrival.
General Rules
Respect traffic rules
What is the level? What do we expect from you?
Although we love all cyclists, Maats Rides might be unsuitable for absolute beginners. If you register for our rides, we expect you to be able to ride continuously (no breaks) for a minimum of 2+ hours on the indicated paces. Experience with group rides is a plus but not a requirement.
Routes:
The routebook for our rides consists of approx. eight fixed routes that are well planned and recon'ed from time to time. Route lengths vary from 60-80km. Routes are designed for variety, safety and an optimal riding experience with groups. Routes will not be adjusted midway unless there are construction works etc. This will always happen in consultation with the ride leader.
How to join:
By scanning or clicking the below QR-code, you will enter the Maats Utrecht Community Ride Whatsapp group, where all weekly rides will be announced. In this group, you can indicate if you want to join a ride by responding to a poll. This poll will be posted a couple of days before the ride. After that, all further details will be shared in this group, such as a GPX file, a route link to Komoot, who are your ride leaders, etc.
Saturday March 25th, Maats Utrecht
After a successful first edition last November, the Maats Checkpoint Challenge is back for its second instalment. We've found another 10 amazing checkpoints that will take you in a new direction from our Utrecht store.
This challenge (or race for some) is all about planning, route skills and teamwork. There’s no route, just 10 checkpoints (CPs) that are worth a visit for you and your teammate. You connect these checkpoints to create your own route.
Two out of ten CPs are mandatory, the other eight are optional. So it’s up to you to decide how long your route will be. If you want to check off all CPs, expect to ride approximately 200km. The shortest route along the mandatory CPs will be around 100km.
We will draw up a classification at the finish. The team that checks off all checkpoints and does so in the shortest amount of time wins the challenge.
Are you up for the challenge? Team up & and join us on Saturday March 25th in Utrecht.
Event Details
After booking a ticket we send you an extensive briefing a few days before the event.
EVENT IS POSTPONED UNTIL FURTHER NOTICE
In April 2023 it was exactly 5 years ago that we opened our store at the van Woustraat in Amsterdam. To celebrate this, we are organizing 5 amazing events this summer. These are events that are in line with the things we have done with Maats in recent years or events that we have wanted to organize for a long time and for which this is the perfect reason. On this page you can find all the info about the events.
Midsummer Race - Friday June 30
When you think of bike races you automatically come to club races. Individual, performance driven and straight home after the race. We think it would be cool to make a combination between racing and also a bit of community and fun. That is why we organize a Midsummer race on friday evening, followed by a bbq and some drinks with friends.
We gather at 19:00 at sports park de Weren in Amsterdam Noord. After a short ride briefing, we ride as a group for a warm-up period for 30 minutes. After ringing the bell, we ride a race of 60 minutes for the men and 45 minutes for the women (combined in one race). Afterwards prize ceremony, beers and burgers from the Maats Bus.
Don't feel like racing but want to watch and cheer on the riders? Buy a Spectator ticket for cheering and the bbq.
For who is this race? For all Maats customers/community members who like to race and test themselves on a closed circuit, with or without race experience.
Details
This year it’s 5 years ago that we opened our store at the van Woustraat in Amsterdam. To celebrate this, we are organizing a series of amazing events this summer. These are events that are in line with the things we have done with Maats in recent years or events that we have wanted to organize for a long time and for which this is the perfect reason.
Dropping - Saturday Oct 14
This is a new event based on a typical Dutch concept: a dropping. Imagine a departure in the early morning hours with a touring car to an unknown destination somewhere in the Netherlands. There are two pickup locations: Amsterdam & Utrecht. When you arrive at the location, your bike will be waiting for you and you will receive the location of the first checkpoint.
Once you’ve reached the first checkpoint, the location of the next one will be revealed, and so on. Five checkpoints later and about 150km further you will arrive back at our Amsterdam store where we will draw up the results. This event is not just about speed; route skills, navigation and the ability to improvise will play important roles. Eternal glory awaits at the finish line...
Details
What is included
Maats loves to ride, sharing time together on the bike to connect, to meet new people and catch up with friends. Maats invites you to join our Amsterdam community rides!
What is our Flow Ride?
This ride is meant for everyone who loves to share the passion of cycling together.
If someone is struggling, we'll bring the pace down a little bit. If some people have to wait at a traffic sign, we all wait at the other side of the street. In Dutch there is a saying: “Samen uit, samen thuis”, which means we’ll stick together and leave no one behind, from departure till arrival.
General Rules
Respect traffic rules
What is the level? What do we expect from you?
Although we love all cyclists, Maats Rides might be unsuitable for absolute beginners. If you register for our rides, we expect you to be able to ride continuously (no breaks) for a minimum of 2+ hours on the indicated paces. Experience with group rides is a plus but not a requirement.
Routes:
The routebook for our rides consists of approx. eight fixed routes that are well planned and recon'ed from time to time. Route lengths vary from 60-80km. Routes are designed for variety, safety and an optimal riding experience with groups. Routes will not be adjusted midway unless there are construction works etc. This will always happen in consultation with the ride leader.
How to join:
By scanning or clicking the below QR-code, you will enter the Maats Amsterdam Community Ride Whatsapp group, where all weekly rides will be announced. In this group, you can indicate if you want to join a ride by responding to a poll. This poll will be posted a couple of days before the ride. After that, all further details will be shared in this group, such as a GPX file, a route link to Komoot, who are your ride leaders, etc.
Maats loves to ride, sharing time together on the bike to connect, to meet new people and catch up with friends. Maats invites you to join our Rotterdam community rides!
What is our Flow Ride?
This ride is meant for everyone who loves to share the passion of cycling together.
If someone is struggling, we'll bring the pace down a little bit. If some people have to wait at a traffic sign, we all wait at the other side of the street. In Dutch there is a saying: “Samen uit, samen thuis”, which means we’ll stick together and leave no one behind, from departure till arrival.
General Rules
Respect traffic rules
What is the level? What do we expect from you?
Although we love all cyclists, Maats Rides might be unsuitable for absolute beginners. If you register for our rides, we expect you to be able to ride continuously (no breaks) for a minimum of 2+ hours on the indicated paces. Experience with group rides is a plus but not a requirement.
Routes:
The routebook for our rides consists of approx. eight fixed routes that are well planned and recon'ed from time to time. Route lengths vary from 60-80km. Routes are designed for variety, safety and an optimal riding experience with groups. Routes will not be adjusted midway unless there are construction works etc. This will always happen in consultation with the ride leader.
How to join:
By scanning or clicking the below QR-code, you will enter the Maats Rotterdam Community Ride Whatsapp group, where all weekly rides will be announced. In this group, you can indicate if you want to join a ride by responding to a poll. This poll will be posted a couple of days before the ride. After that, all further details will be shared in this group, such as a GPX file, a route link to Komoot, who are your ride leaders, etc.
Maats loves to ride, sharing time together on the bike to connect, to meet new people and catch up with friends. Maats invites you to join our Utrecht community rides!
What is our Flow Ride?
This ride is meant for everyone who loves to share the passion of cycling together.
If someone is struggling, we'll bring the pace down a little bit. If some people have to wait at a traffic sign, we all wait at the other side of the street. In Dutch there is a saying: “Samen uit, samen thuis”, which means we’ll stick together and leave no one behind, from departure till arrival.
General Rules
Respect traffic rules
What is the level? What do we expect from you?
Although we love all cyclists, Maats Rides might be unsuitable for absolute beginners. If you register for our rides, we expect you to be able to ride continuously (no breaks) for a minimum of 2+ hours on the indicated paces. Experience with group rides is a plus but not a requirement.
Routes:
The routebook for our rides consists of approx. eight fixed routes that are well planned and recon'ed from time to time. Route lengths vary from 60-80km. Routes are designed for variety, safety and an optimal riding experience with groups. Routes will not be adjusted midway unless there are construction works etc. This will always happen in consultation with the ride leader.
How to join:
By scanning or clicking the below QR-code, you will enter the Maats Utrecht Community Ride Whatsapp group, where all weekly rides will be announced. In this group, you can indicate if you want to join a ride by responding to a poll. This poll will be posted a couple of days before the ride. After that, all further details will be shared in this group, such as a GPX file, a route link to Komoot, who are your ride leaders, etc.
The Maats Sprinter is ready to rumble for the second season of Local Loops! This summer we're driving the van to various cities in The Netherlands and organize Maats Local Loops. We started with this concept in the summer of 2023 and hosted rides in several cities around the country. This summer we visit Den Haag, Arnhem and Haarlem.
Location: Arnhem / Date: Sunday Aug 11th 2024
Details
A couple of days before the event, we will send you all the info you need.
Local Legends
Who better to ask to create a local route than a Local Legend? We have a few friends that comes from Arnhem or live there and would like to show us around. They help us out with creating the perfect route, tell us where to stop for coffee and know where you can best finish your ride for cold beers and snacks. We will tell you more about these local legends when the date comes closer.
The Maats Van is ready to rumble for the second season of Local Loops! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. We started with this concept in the summer of 2023 and hosted rides in seeveral cities around the country. This summer we visit: Den Haag, Arnhem and Haarlem.
Location: Den Haag / Date: Sunday July 14th 2024
Details
A couple of days before the event, we will send you all the info you need.
Local Legends
Who better to ask to create a local route than a Local Legend? We have a few friends that comes from Den Haag or live there and would like to show us around. They help us out with creating the perfect route, tell us where to stop for coffee and know where you can best finish your ride for cold beers and snacks. We will tell you more about these local legends when the date comes closer.
The Maats Sprinter is ready to rumble for the second season of Local Loops! This summer we're driving our van to various cities in The Netherlands and organize Maats Local Loops. We started with this concept in the summer of 2023 and hosted rides in several cities around the country. This summer we visit Den Haag, Arnhem and Haarlem.
Location: Haarlem / Date: Sunday Sept 1st 2024
Details
A couple of days before the event, we will send you all the info you need.
Local Legends
Who better to ask to create a local route than a Local Legend? We have a few friends that comes from Haarlem or live there and would like to show us around. They help us out with creating the perfect route, tell us where to stop for coffee and know where you can best finish your ride for cold beers and snacks. We will tell you more about these local legends when the date comes closer.
This late summer, Maats Local Loops is heading across the border for an exciting three-day trip to Germany. Expect a perfect mix of cycling, beer, and bratwurst as we explore new roads. We're starting up the Maats Sprinter and organizing three Local Loops in three vibrant German cities in one weekend. On this page we tell you all about it.
Event Details
A few days before the event, we'll send out all the information you'll need to prepare. We can't wait to ride with you!
This late summer, Maats Local Loops is heading across the border for an exciting three-day trip to Germany. Expect a perfect mix of cycling, beer, and bratwurst as we explore new roads. We're starting up the Maats Sprinter and organizing three Local Loops in three vibrant German cities in one weekend. On this page we tell you all about it.
Event Details
A few days before the event, we'll send out all the information you'll need to prepare. We can't wait to ride with you!
This late summer, Maats Local Loops is heading across the border for an exciting three-day trip to Germany. Expect a perfect mix of cycling, beer, and bratwurst as we explore new roads. We're starting up the Maats Sprinter and organizing three Local Loops in three vibrant German cities in one weekend. On this page we tell you all about it.
Event Details
A few days before the event, we'll send out all the information you'll need to prepare. We can't wait to ride with you!