Let's Ride
Ride Reports
Events & rides have played an important role within Maats since day one. It is the perfect way to get to know new people and discover new routes in an accessible way. Events have proven to be the perfect tool for building the Maats community of which we are extremely proud. Our events consist of monthly social rides, gravel events, trips abroad and sometimes even a race. We have organized many different rides and events over the years. These events consist of Sunday social rides, gravel events, cycling trips abroad and sometimes even a race. We wrote a ride report of the most special Maats events. With this we hope to inspire you to go out on your bike and discover new routes.
Local Loops Germany
September 2024
Late summer 2024, Maats went on an exciting three-day journey in Germany. Over the years, we've received numerous online orders from Germany, and German customers frequently visit our stores in Amsterdam and Utrecht, so we thought it was time to return the favor. The main goal of this trip was to connect with more of our German customers in person and share the unique Maats experience to people who are new to Maats. To make it happen, we hit the road in the Maats Sprinter and organized three Local Loops in three vibrant German cities: Hamburg, Coburg and Cologne. On this page, we’ll tell you all about our adventure!
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Cross Clash
January 2024
Sometimes we organize events just because we are in love with the subject, for example Cyclocross. If you zoom in to cycling in general, with all its different disciplines, cyclocross is probably one of the most inaccessible. You need a special bike, it is difficult to train/practice and it often looks 'tricky' on TV. On the other hand: Cyclocross is amazing and absolutley worth trying! That is why we came with the idea to organise an accessible cyclocross event: Cross Clash. We joined forces with Rapha Amsterdam and orgnanised our first CX race.
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Maats Travels: Alps Trip
September 2023
Organizing events has been part of the Maats DNA since day 1. We started Maats out of our love for cycling and having adventures and creating inspiring stories. That's why we are always on the lookout for special locations to organize cycling trips. When Maats friend from the first hour Simon Rosmolen invited us for a fully catered five-day stay in the French Alps, we didn't have to give it a second thought. We invited ten of our best customers to France, and off we went on an unforgettable trip.
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Maats Travels: Tuscany Trip
October 2022
For approxamility 15 years the Strade Bianche has been ridden around Siena at the beginning of March. Despite the fact that this race is not officially a monument (yet), it is one of the most beautiful one-day races on the calendar. It was Maats' long-cherished wish to organize a multi-day cycling trip in Tuscany with friends and customers. This fall it was finally possible again.
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Maats x Pas Normal Studios Race 2022
August 2022
After last year's Roubaix version, we were more lucky with the weather this year. The fourth edition of the Maats x Pas Normal Studios Race took place on Sunday August 21st. On this page you can read everything about the 2022 race.
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Maats x Alba Optics
May 2022
On Saturday May 21st and Sunday May 22nd we hosted the Maats x Alba Optics weekend rides from Amsterdam and Utrecht. Saturday we rode from Amsterdam and Sunday from Utrecht. Halfway into the rides we had freshly made pizza, fully in Italian style. On this page you can read everything about the weekend, including a video.
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Explore Your Canvas
May 2022
On Sunday May 15th the Canvas crew hosted the first edition of the Explore Your Canvas in the Veluwe. This day was all about exploring and enjoying being out. Start time was between 9:00-11:00, so participants could choose which time to start. First some coffee of course and then the riders took off.
Maats x Pas Normal Studios Escapism Ride
April 2022
On Friday April 22nd we hosted the first edition of the Maats x Pas Normal Studios Escapism Ride. We hosted this event to celebrate the collab between Maats Cycling Culture and apparel brand Pas Normal Studios from Copenhagen. Last winter PNS released their new Escapism Collection which is all about adventure on and off the bike. One group started from the Amsterdam store and one group from the Utrecht store.
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Maats Gravel Cup Veluwe
October 2021
On Sunday 24 October the first edition of the Maats Gravel cup took place: a new concept on gravel with a large race component. We made a route of 60+ km with nine timed segments. Thirty teams aligned at the starting line, with the goal of taking home the much-coveted Maats Gravel Cup. On this page you can read everything about the first edition, hosted on the Veluwe.
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Maats x Pas Normal Studios Race 2021
October 2021
On the day that after almost twenty years a wet edition of Paris-Roubaix was held, the Maats x Pas Normal Studios Race was on the program, for the third year in a row. While the two previous editions were held in dry autumn weather, the weather on Sunday 3 October was brutal and harsh with a lot of rain and wind. On this page you can read everything about the 2021 race.
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Exploring Slovenia
July 2021
Maats ride leaders Erik Mus and Anne-Marie Schonkie traveled to Slovenia and did a five-day bikepacking trip. Slovenia may not be the first country that comes to mind when you think of cycling holidays, but according to Anne-Marie and Erik, this should change very soon. Erik wrote an article about their journey and explains why this country is perfect for a cycling adventure.
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Torino - Torino Bikepacking Trip
July 2021
At the beginning of July, Maats co-founder Joost and Maats C.R.O. (chief route officer) Ewout made a very cool bikepacking trip through Italy and France. The route consisted of six stages with many altimeters and start and finish in Turin. For Joost it was the first time that he rode such a multi-day bikepacking trip. He wrote an article about this journey.
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Around the Netherlands in three days
Juni 2021
On Friday morning, June 18, 2021, Floris von Bönninghausen started a three-day trip along the border of the Netherlands. To put it in perspective, in terms of distance it is equivalent to a ride from Amsterdam to Madrid or 100, yes really 100 loops of the Ronde Hoep. Floris did not just ride this tour for fun. In December 2020, his mother (62) was diagnosed with Alzheimer's. Read his story here.
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3-daagse van de Voerstreek
September 2020
September 2020 for us would be all about racing in Traka Girona. Because of the forced cancellation because of covid, we had to look for an alternative. We organized our own three-day stage race in the Belgian Voerstreek region (just across the border), rented a large house with a big garden, invited our friends, stocked up with food and beers, and off we went for a long weekend gravel adventure.
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Maats x Pas Normal Studios Race 2020
September 2020
The second edition of the Maats x Pas Normal Studios Plus One race took place on Saturday 5 September 2020. In 2019, the win went to Denmark by means of victory for PNS big man Ashleigh Jones, after an ultimate collaboration with his teammate Sune Nicolajsen. The latter was absent this year, which placed a heavy burden on Ashleigh's big shoulders. On this page you can read everything about the 2020 race.
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Bikepacking in the Netherlands
May 2020
The plan was quite simple: Three days of cycling through the Netherlands with as many gravel roads as possible. Not from hotel to hotel or from camping to camping, but sleeping in the open air. Read here the story of Maats ride leader Erik Mus, who had his first hardcore bikepacking experience and went on an adventure with three experienced bikepackers.
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Maats Explorer Twente
December 2019
During the Maats Explorer series, we organize events at challenging locations throughout the country. The first edition of the Maats Explorer took place on Sunday 15 December 2019. The start and finish were in Lonneker, near Enschede. More than 100 participants traveled to Twente for this new Maats event. Read more here.
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Maats Girona Gravel
September 2019
Mid-October 2019, we went to Girona with the lovely Maats crew for a long weekend of gravel cycling. We went to Girona several time before, but this was our first gravel trip in this cycling mecca. On this page you'll read all about the routes we rode, the (cycling) life in Girona and the best places to stay!
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