Maats Cycling Culture
Maats x PNS January Resolution Challenge: Ride around Zeeland
Powered by Maats in collaboration with Pas Normal Studios and Global Brand Ambassador Rik de Voogd.
Sunday 18 January 2026 - 08:00
The January Resolution Challenge from Pas Normal Studios is back, and now even easier for you to accomplish: a Strava initiative encouraging you to cover 1000 km (instead of the previous 1250 km) in January to kick-start 2026. We are giving you an opportunity to boost your progression. Let's go south again!
In the strenuous weather conditions that Dutch winters pose, Zeeland makes for an epic destination. Last year, PNS Global Brand Ambassador Rik de Voogd, who is home to the area around Rotterdam, made a challenging 210km route to Middelburg and back, all the way through the province of Zeeland. A tough, but heroic day. Suit up, because it is time to do it all over again.
Details:
- Sunday, January 18th 2026
- Gathering 08:00, departure 08:30
- Maats Rotterdam, Hoogstraat 56A
- ~210km loop through Zeeland province, with a lunch stop halfway in Middelburg (own expense)
- Route can be found here
- Average speed between 29 and 32 km/h, no-drop policy*
All registered participants will receive a detailed ride briefing a few days before the event.













