Saturday 01-06 

Maats Amsterdam

This spring, we're take our collaboration with PNS to the next level. The PNS corner in our store in Amsterdam has been upgraded and is decorated in the same style as the Pas Normal Studios flagship stores in Copenhagen, München, Mallorca, Taipei and San Francisco. To celebrate this, we are organizing a Maats x PNS 2.0 Launch weekend and you a more than welcome!

On saturday morning we organise a social group ride with Pas Normal Studios. We host a 100km ride on the road with a coffeestop halfway from the Maats Sprinter. We will devide everyone in groups and there will differents speed. We will share the route and all info a few days before the event. 

Spots are limited so secure yours through the button above.

• 09:30 gathering at Maats Amsterdam
• 10:00 departure in groups for a group ride of 100 km (approx 28-30 km/h)
• We treat you halfway with drinks and snacks from the Maats Sprinter
• Here you find our Ride Conditions
• Ticket required

The 2023 edition of the Maats x Pas Normal Studios race is planned for Saturday September 9th.

This event is to celebrate the collab between Maats Cycling Culture and apparel brand Pas Normal Studios from Copenhagen. Racing is in the DNA of the Danish brand and that is why we organize a Maats x PNS race in Amsterdam for the fifth year in a row already! We will make this a special festive edition.

For a previous edition's video and race report, check here.

This event is an accessible way to get in touch with racing. There are people who have experience with this, but it is also a perfect event for people who are new to racing. The race consists of a 15 minute warm-up and this is perfect for getting used to the track and to riding in a peloton. No worries about the level, it is a friendly race and suitable for most cyclists.

Details

• Saturday 9th of September, starting 14:00
• Location: ARC Ulysses, Amsterdam North
• 20 min warm-up + 45 min race
• Both men and women winners
• Participation is free and by invite only
• For content purposes, the dresscode is Maats or PNS
• Drinks and snacks afterwards included

You will receive all necessary information a few days before the event. 

This event is for customers of Maats and Pas Normal Studios and participation is only by invitation.

Saturday June 24th

Since last year, Maats proudly stocks shoe brand QUOC. At Maats we have been looking for distinctive brands with a good story and outstanding quality since day one. QUOC is a brand that meets all our requirements and we are stoked to represent it. At Maats, we sell both road and off-road QUOC shoes. This spring QUOC released their new collection which you can check here.

Together with QUOC we organize a social ride to celebrate our collaboration. Ondrej, Bonnie and James from QUOC are joining us for the ride, as well as local brand ambassadors Alberto Viciana and our own Sherry Buzzalong. We created a nice route (road) and will treat you to a coffee before the ride. Moreover, expect some nice goodies from our friends from QUOC for all participants.

Details:

• Date: Saturday June 24th
• Location Maats Amsterdam, van Woustraat 165
• Gathering 09:30, departure at 10:00
• Group ride of approx 70 km
• 35 spots available

After successful registration, you'll receive all necessary information a few days before the event.

The world's most carbohydrate-rich sports drink. Widely used by the best cyclists in the world. 80g of carbs per serving (500 ml). Can be used before, during and/or after activity.

Suitable for vegetarians & vegans.

Caffeine, carbohydrates and hydration. Everything at the same time – and at levels that make a difference. The Maurten DRINK MIX 320 CAF 100 has it all. By utilizing our hydrogel technology we’ve even managed to control the bitterness that caffeine usually results in – without any added acid, flavors or colorants. The DRINK MIX 320 CAF 100 contains 100 mg of caffeine.

Suitable for vegetarians & vegans.

This is the Maurten GEL 100. Energy capsulated in a natural hydrogel. Built with six ingredients – no added colorants, preservatives or flavours. 25g of carbohydrates per serving. Can be used before, during and/or after activity.

Suitable for vegetarians & vegans.

Energy encapsulated in a natural hydrogel. Built with six ingredients — no added colorants, preservatives or flavours. 25g of carbohydrates per serving. Can be used before, during and/or after activity.

Box of 12 servings.

Suitable for Vegetarians & Vegans.

The Maurten GEL 100 CAF 100 contains 100 mg of caffeine – that’s the equivalent of 1,5 espressos – or one cup of brewed coffee. That’s a lot compared to many of the traditional gels out there. It delivers 25 grams of carbohydrates through a unique blend of fructose and glucose (ratio of 0.8:1). It packs a high weight to energy ratio and doesn’t contain any added flavours, preservatives or colourants. Just like all of Maurten's products, it’s vegan-friendly.

Use the GEL 100 CAF 100 on its own during shorter durations, or combine it with other Maurten products to ensure you have enough carbohydrates throughout your session.

Energy capsulated in a natural hydrogel. Each serving contains 100 mg of caffeine and delivers 25 grams of carbohydrates. Built with seven ingredients – no added colorants, preservatives or flavours.

Box of 12 servings.

Friday 21 June 2024 

Starting Point: Amsterdam, Utrecht or Zwolle

Maats and Pas Normal Studios would like to invite you to complete the Midsummer Challenge on the longest day of the year: Friday June 21st. We are challenging everyone to ride 200km+ in one go - come join us for a long epic day in the saddle.

The concept is simple: we will take full advantage of the longest day of the year and ride a longer route of no less than 235km. You can choose to start either from our store in Amsterdam, Utrecht or from Ride Fast Bikeshop (our newest shop-in-shop location near Zwolle).

We are organizing the event in cooperation with our premium brand Pas Normal Studios. Brand ambassador Rik de Voogd will join us on the ride from Amsterdam.

All groups ride the same route and have at least two stops. The group that departs from Maats Utrecht, stops in Zwolle and Amsterdam and finishes again in Utrecht. Riders from Amsterdam first go to Utrecht, then Zwolle. During the instore breaks we'll provide food, snacks and drinks. Upon your return, cold beers will be waiting at the finish line.

Click here to join the Pas Normal Studios Strava Challenge

Ride details

• Meeting point: Maats Amsterdam, Maats Utrecht or RFBS Hattemerbroek
• Departure time: 09:00 sharp; you are welcome for coffee as of 08:30
• Distance: +/- 235km, way type: road
• Pace: 28-30 km/h average
• Suitable for cyclists with a good condition and experience with group rides
• Self-supportive group ride (no ride leaders)
• Included: lunch, drinks and snacks at all stops
• Participation at own risk

After successful registration, you'll receive all necessary information and the final route a few days before the event.

The Oskar Oatbar is a powerful oat bar for a modern world. 100% organic, handmade energy oat bars in eco kraft paper bags. Developed by bicycle lover and chef for athletes, worldwide. The timeless snack. The pistacchio version is vegan.

Energy with taste. 390s, the series for the long haul. Lots of power, lots of taste.

The Oskar Oatbar is a powerful oat bar for a modern world. 100% organic, handmade energy oat bars in eco kraft paper bags. Developed by bicycle lover and chef for athletes, worldwide. The timeless snack.

Energy with taste. 390s, the series for the long haul. Lots of power, lots of taste.

Choose from a neutral version, with cardamom, 100% vegan and gluten-free and with lots of nuts. Flat packed and plentiful in quantity.

Basic taste notes: Neutral, slightly grainy, slighty salty

• Meryl® Skinlife yarn
• Lightweight and breathable
• High wicking performance
• Excellent wash- and colourfast performance
• Fabric: 78% Multifilament Polyamide, 14% Polyamide, 6% Polypropylene, 2% Elastane
• Made in Portugal

Product-id: NAP31AI-4240

The PAS Capsule Collection is PNS' take on a uniform race team experience. Introducing a full kit for autumn and winter, the collection introduces a stringent set of graphic elements and lettering on a monocolor canvas.

A bold, performance-ready thermal sock. The PAS Thermal Socks are made with Merino Wool for added insulation in the colder months. Merino keeps its insulating properties even when wet, and the long cut adds extra warmth and temperature control. Double knit heels and toes ensure extra durability.

• PAS branding
• Double knit heels and toes
• Long cut for extra warmth
• High wicking performance
• Unisex
• Composition: 67% Merino Wool, 28% Polyamide, 3% Polypropylene, 2% Elastane

Product-id: NAP3110AI-4240

A summer-weight sleeveless cycling base layer, crafted from cool, moisture-wicking fabrics to help riders stay drier when the heat is on.

Base layers may seem like a summer-riding basic necessity, but just because something is simple doesn’t mean it can’t be made better. For the Element Sleeveless Base Layer, PEdALED aimed to prioritize rider comfort at every level—from fabric choice to overall fit and more. Utilizing fast-drying, moisture-wicking performance fibers, the Element Base Layer is designed to sit directly next to the skin, pulling excess sweat to the surface where it can quickly evaporate. The result is cooler, more comfortable rides in spring, summer, and beyond.

• Moisture wicking
• Fast drying
• Breathable
• Lightweight fabrics
• Snug fit
• Materials: 90% Polyester 10% Elastane

Product-id: 24SBLEL02PE00M

Supportive summer cycling socks, knit from a lightweight, breathable fiber blend for greater comfort and style this riding season.

Colorful, comfortable, and coordinated to the rest of PEdALED's Element Collection, the latest Element Socks have everything you could ask for and more. Knit from a moisture-wicking, quick-drying performance fiber blend, the Element cycling socks feature a reinforced toe and heel, meaning you get more miles out of your favorite riding accessory. Skip the sweaty feet this summer, and stay fresh, from first push to the final stretch on your longest, hardest two-wheeled adventures, with the PEdALED Element Socks.

• Stay-put fit
• Moisture wicking
• Fast drying
• Odor resistant
• Reinforced toe/heel
• Materials: 85% Polyamide 15% Elastane

Product-id: 24SSSEL00PE00S

Supportive summer cycling socks, knit from a lightweight, breathable fiber blend for greater comfort and style this riding season.

Colorful, comfortable, and coordinated to the rest of PEdALED's Element Collection, the latest Element Socks have everything you could ask for and more. Knit from a moisture-wicking, quick-drying performance fiber blend, the Element cycling socks feature a reinforced toe and heel, meaning you get more miles out of your favorite riding accessory. Skip the sweaty feet this summer, and stay fresh, from first push to the final stretch on your longest, hardest two-wheeled adventures, with the PEdALED Element Socks.

• Stay-put fit
• Moisture wicking
• Fast drying
• Odor resistant
• Reinforced toe/heel
• Materials: 85% Polyamide 15% Elastane

Product-id: 24SSSEL26PE00M