Saturday 01-06 

Maats Amsterdam

This spring, we're take our collaboration with PNS to the next level. The PNS corner in our store in Amsterdam has been upgraded and is decorated in the same style as the Pas Normal Studios flagship stores in Copenhagen, München, Mallorca, Taipei and San Francisco. To celebrate this, we are organizing a Maats x PNS 2.0 Launch weekend and you a more than welcome!

On saturday morning we organise a social group ride with Pas Normal Studios. We host a 100km ride on the road with a coffeestop halfway from the Maats Sprinter. We will devide everyone in groups and there will differents speed. We will share the route and all info a few days before the event. 

Spots are limited so secure yours through the button above.

• 09:30 gathering at Maats Amsterdam
• 10:00 departure in groups for a group ride of 100 km (approx 28-30 km/h)
• We treat you halfway with drinks and snacks from the Maats Sprinter
• Here you find our Ride Conditions
• Ticket required

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500 kilometers. Eight days. 24th-31st Dec. The world's favorite festive cycling challenge is back. This year we got your covered and will host the Festive500 from our Maats store in Utrecht.

Maats is the spot in the Utrecht region where you can shop Rapha and that is why we would like to be a clubhouse and facilitate people who want to challenge themselves and defy the Festive500.

We host three social rides with a distance of 100km, on 24-12, 27-12 and 30-12. You're invited to join us and conquer the Festive500 challenge.

In April 2023 it was exactly 5 years ago that we opened our store at the van Woustraat in Amsterdam. To celebrate this, we are organizing 5 amazing events this summer. These are events that are in line with the things we have done with Maats in recent years or events that we have wanted to organize for a long time and for which this is the perfect reason. 

Maats x Leeman Ride - Dönerdag September 14

At the end of August 2019, together with our neighbors from Leeman Döner, we organized one of the most iconic cycling events in the history of mankind: The Maats x Leeman Ride. This summer we will host already the fourth edition and it will be an even more special one as it is part of our Maats Five Series.

Event beyond imagination.

Trust us, you don't want to miss this one...

• 18:00 gathering at Maats
• 18:30 departure in groups for a relaxed ride of approximately 60 km
• On return at Maats, Leeman döner or falafel and ice cold beers will be waiting for you
• Costs €20 per person
• Max 100 participants
• Ticket required

Friday 31-05 From 18:00

Maats Amsterdam

This spring, we're take our collaboration with PNS to the next level. The PNS corner in our store in Amsterdam has been upgraded and is decorated in the same style as the Pas Normal Studios flagship stores in Copenhagen, München, Mallorca, Taipei and San Francisco. To celebrate this, we are organizing a Maats x PNS 2.0 Launch weekend and you a more than welcome!

Friday evening 6pm, we kick-off the Launch Weekend in our store in Amterdam. There will be a PNS crew coming over for the party and we love to show you our new and updated PNS corner in our store. 

We will make sure there will be plenty of drinks, snacks and music, and we might even provide some special Maats x PNS 2.0 Launch Casual items. The party is free and you are more than welcome to join, please register so we know that you're coming.

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The Maats Van is ready to rumble! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. One of the first cities we go to is Nijmegen, and next to our local customers, we'd like to invite you to come and ride with us!

Who better to ask to create a local route than a Local Legend? Nathalie Simoens a.k.a. @enorm_alie is the perfect tour guide to show us Nijmegen and its surroundings. As a Nijmegen resident, she created a nice 100km local loop for us to ride. You may also knew her from writing for Racefietsblog.

Date: Saturday August 5th

• We gather on Saturday morning 09:30h at a central spot in Nijmegen (t.b.c.) for coffee from our van
• As of 10:00h we ride a +/- 100km road ride in the region, made by local legend Nathalie Simoens
• Midway the Maats Van will treat us again to coffee, cold drinks and a snack during a short break
• After finishing back in Nijmegen, we go to a local brewery and have some drinks!
• 30 spots available, registration is mandatory
• Participation at own risk

A couple of days before the event, we will send you all the info you need.

This late summer, Maats Local Loops is heading across the border for an exciting three-day trip to Germany. Expect a perfect mix of cycling, beer, and bratwurst as we explore new roads. We're starting up the Maats Sprinter and organizing three Local Loops in three vibrant German cities in one weekend.  On this page we tell you all about it. 

Event Details

• Meeting Point: Sunday morning at 10:00 AM, Colonge city center (location TBC)
• Ride: 100 km road ride through the region, expertly designed by Local Legend Jan Recker 
• Mid-Ride Break: The Maats Sprinter will be on hand with coffee, cold drinks, and snacks
• Post-Ride: We'll gather at a local brewery to enjoy some well-deserved drinks
• Registration: 30 spots available, registration is mandatory
• Note: Participation is at your own risk

A few days before the event, we'll send out all the information you'll need to prepare. We can't wait to ride with you!

The Maats Van is ready to rumble! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. One of the first cities we go to is Maastricht, and next to our local customers, we'd like to invite you to come and ride with us!

Date: Sunday September 24th

The concept is simple:

• We gather on Sunday morning 09:30h at a spot in or around Zwolle (t.b.c.) for coffee from our van
• As of 10:00h we ride a +/- 100km road ride in the region, made by local legend Thijs Kroon
• Midway the Maats Van will treat us again to coffee, cold drinks and a snack during a short break
• After finishing back in Zwolle, we go to a local brewery and have some drinks!

Local Legend

Our local legend in Zwolle is Thijs Kroon. He visited our store in Amsterdam a couple of times, and we have always kept in touch ever since. Maybe you've seen him at one of our events. You might also know Thijs from his RideFastBikeShop and his work as a mechanic for team BEAT. All in all, we deem him to be the perfect tour guide for the Zwolle region!

Details

• Coffee at 09:30h at the Maats Van parked somewhere in Zwolle
• Ride briefing and start at 10:00h
• Midway stop at the Maats Van with drinks and snacks
• Finish around 15:00h at a local brewery
• 30 spots available, registration is mandatory
• Participation at own risk

A couple of days before the event, we will send you all the info you need.

The Maats Van is ready to rumble! As of this summer, we're driving the van to various cities in The Netherlands and organize Maats Local Loops. One of the first cities we go to is Maastricht, and next to our local customers, we'd like to invite you to come and ride with us!

Date: Sunday August 13th

Who better to ask to create a local route than a Local Legend? Meet Fleur and David. Fleur has been part of the Maats Family from the very beginning. When she lived in Amsterdam a few years ago, she came to work in our store and was on of our first members of staff. Fleur has been living with her boyfriend David for a few years now just below Maastricht.

David is a professional rider with the French team Arkea-Samsic. He has been training in the region for years and knows this area like the back of his hand. David made a nice and challenging route for Maats.

Details

• We gather on Sunday morning 09:30h at a spot south of Maastricht (t.b.c.) for coffee from our van
• As of 10:00h we ride a +/- 100km road ride in the region, made by local legends Fleur and David
• Midway the Maats Van will treat us again to coffee, cold drinks and a snack during a short break
• After finishing, we go to a local brewery and have some drinks!
• 30 spots available, registration is mandatory
• Participation at own risk

A couple of days before the event, we will send you all the info you need.

Monday August 26th, 10:00 Maastricht

When we started Maats a few years ago, Monday was our only day off for a long period. Because we started Maats from the love for cycling, there was always riding that day. On the day when most people were in the office or at work, we rode our bikes every Monday. Maats Monday was born.

In recent years we rode some cool routes during Maats Mondays. We often got the question from people if they could join. Thats why we are organizing the Maats Monday: Limburg Edition, on Monday August 26th.

This year we organise this Maats Monday classic in collaboration with our friend from Off the Map. A brandnew bikestore in the center of Maastricht that is recently opened and the place to go for a new bike, repairs and a fresh new Canvas kit. 

Would you like to ride with us on Maats Monday? Take a day off, buy a ticket and arrange your transport to Limburg. We'll see you there for a wonderful day of cycling.

Details

• 10:00 gathering at Off the Map Maastricht with coffee
• Approx. 140 km route through Zuid-Limburg, with a lot of (punchy) hilly climbs in different groups (also shortcut possibilities to shorten your ride by 20-25km)
• Including: Coffee before the start, lunchstop halfway and Pizza and Beers at the finish at Off the Map
  
• Costs €45 per person, ticket required
• Max 35 participants

After booking a ticket we send you a briefing a few days before the event.

Sunday Aug 25th, 09:30 - KAMU, Breda

A few weeks ago we started a collaboration with KAMU Breda: the spot in the south for maintenance, a new bike, coffee and from now on also for Premium Cycling Apparel. At KAMU you will find a Maats shop-in-shop with the brands MAAP, Canvas and Pas Normal Studios. To officially kick off this collaboration, we are organizing an opening ride together with KAMU.

We start the day with coffee and a short introduction about this collab. After the ride briefing, we divide everyone into groups for a group ride of 100km. Halfway we will make a short stop with refreshments and snacks from the Maats Sprinter. When we return to KAMU, we like to have a drink together to toast this collaboration.

Details

• We gather on Sunday morning 25th Aug, as of 09:30h at KAMU Breda
• As of 10:00h, we ride approx. 100km (road) in the region, created by KAMU local legends
• Midway, the Maats Sprinter will treat us again to coffee, cold drinks and a snack during a short break
• Average speed between 28 and 32 km/h
  
• 30 spots available
• Participation at own risk
  

Join us on Saturday and Sunday, May 11 to 12, for a weekend of gravel riding, camping, good food and fun people! Together with PEdALED we present ‘A Bikepacking Odyssey’ to celebrate the introduction of PEdALED at Maats!

We will go for a big ride on Saturday (150km and 100km options) with lunch at the halfway point. The ride ends at a beautiful campsite on ‘de Veluwe’ where we’ll pitch our tents and enjoy a night surrounded by nature. We’ll provide dinner and hope you will bring your best campfire stories. Maybe we’ll even go for a quick Posbank Sunset Ride, who knows. On Sunday you can go your own way. Hit the trails around the campsite or pack your bags and join one of the groups riding back home, it’s all up to you! Brand Ambassador Quinda Verheul will be there, as well as some people from PEdALED.

Saturday’s ride details

• Ride from Maats Amsterdam (meetup 9:30, 150km)
• Ride from Maats Utrecht (meetup 11:00, 100km)
• Lunch from the Maats Van at the halfway point
• Bring your gravel bike or MTB, we’ll hit some rough stuff

Camping details

• We’ll stay at a beautiful campsite on de Veluwe
• Bring your own camping gear
• Or rent some from us for €20 extra (SOLD OUT)

Sunday’s ride details

• Do whatever you like on Sunday
• Hit the local trails, join one of the various groups riding home or take the train back home

What’s included

• Bag service with the Maats Van
• Lunch and dinner on Saturday
• Breakfast on Sunday
• A camping spot
• Optional: camping gear (tent, sleeping mat, sleeping bag)
• Bad weather? We'll reschedule or refund you your ticket

Thursday May 9 - 15:30 - Purmerplein, Amsterdam Noord

On Thursday, May 9 (Ascension Day) you will find us at de Ronde van het Purmerplein in Amsterdam Noord. A local and popular cycling event with a long history. Besides the races there is a market and a varied program organized around it by residents and local initiatives. A nice day out all about cycling! You'll love it!

Maats will organize one of the races during de Ronde van het Purmerplein. We present you  the Maats Rookie Race. A criterium style open street race for everyone who is not very experienced in riding these types of races but who would like to give it a try.

The riders who have a racing license start in a different category and this competition is intended for people who love to ride their bike and would like to test him/her-self in a criterium and perhaps go home with the cup and flowers.  Who knows....

We will organise one race but we have three different classifications: Men, Women and Non-Binary. Please be aware that these kind of events are for people who are new to racing, not for people who are new to cycling... Some experience with high-speed rinding ing groups is recommended.

Participation costs €12.50 and you will receive a starting ticket, bib number, snacks and drinks, photos and prizes for the winners.

Details

• Race starting time: 3:30 PM
• Duration of women's and non-binary competition: 30 min
• Duration men: 45 min
• Participation is at your own risk
• For more info echek the website of de Ronde van het Purmerplein
• We'll send you a the info a few day before the event

Thursday, January 23
Maats Utrecht, Twijnstraat 7
Doors open from 18:30h, talks start at 19:00h

Organised by Utrecht Ultra, this night is all about long distances! They’ve invited three experienced ultra-distance cyclists to share their stories and lessons from the (off-)road. Ins and outs, highs and lows, the fun, the pain, and everything in between—you’ll hear it all at Ultra Talks!

Our speakers are:

Julia Schopka. Experienced in off-road races such as Badlands, Bright Midnight and last “summer's” inaugural Alps Divide.

Jair Hoogland. Has finished many races and claimed top spots in a bunch of them, such as the Transcontinental Race, Unknown Race, Three Peaks Bike Race and VIA Race.

Belle de Gast. Ex-pro cyclist and cycling mayor of Utrecht. Rode Utrecht Ultra as her first ultra-distance race last summer and finished as the fastest woman.

The night is hosted by Ruben Platte, organiser of Utrecht Ultra and finisher at Three Peaks Bike Race and the Trans Pyrenees Race.

We end the night with a Q&A, so you’ll be able to ask all the things you’ve always wanted to know about riding ultras. Included in the fee are two delicious beers from De Kromme Haring (non-alcoholic available).

Tickets and info

• Thursday, January 23
• Taking place at Maats Utrecht, Twijnstraat 7
• Tickets are €10 and include two drinks from De Kromme Haring
• Doors open from 18:30h, talks start at 19:00h
• Q&A at the end

Photo by Gavin Kaps.

Powered by Maats & de Kromme Haring

The World Championships, along with the Tour of Lombardy, mark the end of the traditional cycling season. This year, the Worlds will take place in Zurich, Switzerland. A demanding course with significant elevation gains. The women’s race is scheduled for Saturday, followed by the men’s race on Sunday. Will Demi Vollering follow-up Lotte Kopecky, and will Mathieu van der Poel defend his title, or is Tadej Pogačar unbeatable on this challenging terrain with lots of climbing?

In collaboration with our friends from de Kromme Haring, we’re hosting an event on Sunday, September 29, dedicated to the World Championships. The day begins with coffee at Maats Utrecht and wraps up with beer and a live screening of the race on the big screen at Kromme Haring. And of course, we’ll squeeze in a bike ride in between. In true World Cup spirit, you can expect a challenging route with several circuits and plenty of climbs.

Event Details

• Sunday 29th of September, Maats Utrecht
• 10:00 Coffee, 10:30 Roll out
• Approx 125km ride across the Utrechtse Heuvelrug
• Fun Group (28 km/h avg.) and Fast Group (32 km/h avg.)
• Arrival at de Kromme Haring around 15:30
  
• Live screening of the World Cup (finish expected around 17:00)
• Ticket includes coffee before departure and first beer at de Kromme Haring

We'll send you all info a few days before the event.

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In recent years, Traka has grown into one of the largest off-road events in Europe. Cyclists from all over the world travel to cycling walhalla Girona for an unpaved adventure. Among these people, many regular customers and friends of Maats who have made this event a goals this pre-summer. So are we. We'll bring our Maats Sprinter and our crew would love to see you in Girona and ride together!

On Thursday May 2nd we are organizing the Maats Pizza Ride: The Traka edition. We do a group ride of approximately 45 km on gravel. After returning to Girona, we meet at the Maats Sprinter (exact location to follow) for pizza and drinks. Book a spot to let us know that you're coming and bring €15 cash for pizzas and drinks.

Event Details

• Thursday 02-May
• 45km Social Group Ride
• View route in Komoot or download it here.
• 17:00 gathering in Girona centre (location t.b.d.)
• 17:30 departure for a relaxed recon ride of 45km
• Ar return for some delicious pizza and drinks will be waiting for you
• Ticket required

We'll send you all info a few days before the event.

This year it’s 5 years ago that we opened our store at the van Woustraat in Amsterdam. To celebrate this, we are organizing a series of amazing events this summer. These are events that are in line with the things we have done with Maats in recent years or events that we have wanted to organize for a long time and for which this is the perfect reason.

Dropping - Saturday Oct 14

This is a new event based on a typical Dutch concept: a dropping. Imagine a departure in the early morning hours with a touring car to an unknown destination somewhere in the Netherlands. There are two pickup locations: Amsterdam & Utrecht. When you arrive at the location, your bike will be waiting for you and you will receive the location of the first checkpoint.

Once you’ve reached the first checkpoint, the location of the next one will be revealed, and so on. Five checkpoints later and about 150km further you will arrive back at our Amsterdam store where we will draw up the results. This event is not just about speed; route skills, navigation and the ability to improvise will play important roles. Eternal glory awaits at the finish line...

Details

• Saturday 14 Oct
• Gather from 06:00 at Maats Amsterdam for coffee and briefing
• Departure by bus at 07:00
• Second pickup location in Utrecht at 7:30
• Drive to an unknown place in the Netherlands where your will get the location of the first checkpoint
• Start at 09:00
• At each checkpoint you will receive the location of the next one
• The total route will have a length of around 150km
• Afterwards we will draw up results for: fastest individual and fastest team
• Navigation with any type of device is allowed
• Doable on 28mm road tyres
• Participate on your own or as a team of two
• Expect some surprises
• Participation is at own risk

What is included

• Coffee before departure (in Amsterdam)
• Transport by touring car to start location from Amsterdam or Utrecht
• Food and drinks at finish location at Maats Amsterdam
• Prizes for individuals and teams